I want to do some sort of poster, sticker, paste up campaign. This was my original idea that has yet to materialise. I mentioned The XX poster campaign earlier. I didn't mention the OBVIOUS example, OBEY.
Andre the Giant Has a Posse
Andre the Giant Has a Posse is a street art and viral marketing campaign based on a design by Shepard Fairey created in 1989 in Providence, Rhode Island. Distributed by the skater community, the stickers featuring an image of André the Giant began showing up in many cities across the U.S.A.[citation needed] At the time Fairey declared the campaign to be "an experiment in phenomenology."[1] Over time the artwork has been reused in a number of ways and has become worldwide, following in the footsteps of World War II icon "Kilroy Was Here". At the same time, Fairey altered the work stylistically and semantically into the OBEY Giant.
